What is a Key Active?

Our Key Actives are our 'key ingredients' that are there to help benefit the skin. 

HYALURONIC ACID
- A natural humectant - Binds 1000 times its own weight in water
- Plumps and hydrates the surface of the skin to help alleviate dry/ dehydrated skin
- Assists in preventing water loss
 

ZINC OXIDE
- Natural component of skins anti-oxidant system 
- Provides broad-spectrum UVA/UVB protection from UV radiation
- Anti-inflammatory: can provide relief for acne, rosacea, psoriasis and eczema suffers
- Speeds healing by stimulating collagen formation

TITANIUM DIOXIDE
- Inert broad spectrum physical block that reflects UVA and UVB
- Non-comedogenic and non-irritating
- Blurring effect helps illuminate and disguise uneven pigmentation
- Natural primer prior to make-up

NIACINAMIDE (Vit. B3)
- Potent anti-inflammatory
- Helps normalise pigmentation
- Regulates moisture levels
- Boosts skins immune function

BIOMIMETIC PEPTIDE - Acetyl Tetrapeptide-2
(EGCG - Epigallocatechin-3-Gallate)
- Main active constituent of green tea
- Protects skin structure and cell membrane integrity
- Inhibits melanogenesis and glycation